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NoSpot LED Strip Lights
It's not often that there is a step change in product design but perhaps this is one in the field of LED Strip. Manufacturing technology has now moved on so that the incredibly small LED's which are usually mounted in a larger package so that they can be handled, can now be mounted directly onto the PCB meaning many, many more can be packed into a smaller space which in turn means no visible spotting. This is known as COB (Chip On Board).
The result is a single, uninterrupted line of line - it's still flexible and just as reliable as a regular LED that you might recognise, but it gives you the opportunity to use LED Strip in new and creative ways.